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Business Marketing Introduction Learning Targets

Business-Mktg, Business Marketing Introduction

ALT 1 - Apply and Demonstrate Skills

Students will apply and demonstrate key professional skills to facilitate business success and to progress in business, accounting, marketing, sales and service careers.

AST 1.1 - Thoughts and Ideas  :  I can articulate thoughts and ideas effectively using oral, written and nonverbal communication skills in a variety of forms and contexts.

AST 1.2 - Effective Feedback  :  I can incorporate feedback effectively.

AST 1.3 - Work Effeciently  :  I can utilize time and manage workload efficiently in order to complete tasks without direct oversight.

AST 1.4 - Presentation  :  I can present myself professionally and ethically.

ALT 5 - Principles of Accounting

Understand the principles of accounting.

AST 5.1 - Identify Principles  :  I can identify generally accepted accounting principles (GAAP).

AST 5.2 - Debit and Credit Theory  :  I can apply the theory of debit and credit to transactions.

AST 5.3 - Identify Increase and Decrease  :  I can identify increases and decreases to the accounting equation.

ALT 3 - Free Enterprise System

Understand the role of entrepreneurs, businesses, government, and consumers in the free enterprise system.

AST 3.1 - Identify Factors  :  I can identify the factors of production.

AST 3.2 - Identify Systems  :  I can identify the types of economic systems.

AST 3.3. - Identify Cycles  :  I can identify the business cycle.

AST 3.4 - Identify Characteristics  :  I can identify the characteristics of the free enterprise system

AST 3.5 - Demonstrate the Theory  :  I can demonstrate the theory of supply and demand.

ALT 4 - Principles

Understand the principles of money management.

AST 4.1 - Role Description  :  I can describe the role of planning and maintaining a balanced budget.

AST 4.2 - Credit Use and Cost  :  I can identify credit uses and costs.

AST 4.3 - Describe Different Plans  :  I can describe checking, savings, investing, and retirement planning.

ALT 2 - Types of Structures

Understand the different types of business ownership structures.

AST 2.1 - Identifying Businesses  :  I can identify types of businesses.

AST 2.2 - Identify Structures  :  I can differentiate between business structures.

ALT 6 - Marketing Principles

Understand the principles of marketing.

AST 6.1 - Identify Product Mix  :  I can identify a product mix.

AST 6.2 - Product Life Cycle  :  I can identify the product life cycle.

AST 6.3 - Identify Target Market  :  I can identify target market.

AST 6.4 - Identify Functions  :  I can identify the functions of product packaging.