Business Marketing Introduction Learning Targets
Business-Mktg, Business Marketing Introduction
ALT 1 - Apply and Demonstrate Skills
Students will apply and demonstrate key professional skills to facilitate business success and to progress in business, accounting, marketing, sales and service careers.
AST 1.1 - Thoughts and Ideas : I can articulate thoughts and ideas effectively using oral, written and nonverbal communication skills in a variety of forms and contexts.
AST 1.2 - Effective Feedback : I can incorporate feedback effectively.
AST 1.3 - Work Effeciently : I can utilize time and manage workload efficiently in order to complete tasks without direct oversight.
AST 1.4 - Presentation : I can present myself professionally and ethically.
ALT 5 - Principles of Accounting
Understand the principles of accounting.
AST 5.1 - Identify Principles : I can identify generally accepted accounting principles (GAAP).
AST 5.2 - Debit and Credit Theory : I can apply the theory of debit and credit to transactions.
AST 5.3 - Identify Increase and Decrease : I can identify increases and decreases to the accounting equation.
ALT 3 - Free Enterprise System
Understand the role of entrepreneurs, businesses, government, and consumers in the free enterprise system.
AST 3.1 - Identify Factors : I can identify the factors of production.
AST 3.2 - Identify Systems : I can identify the types of economic systems.
AST 3.3. - Identify Cycles : I can identify the business cycle.
AST 3.4 - Identify Characteristics : I can identify the characteristics of the free enterprise system
AST 3.5 - Demonstrate the Theory : I can demonstrate the theory of supply and demand.
ALT 4 - Principles
Understand the principles of money management.
AST 4.1 - Role Description : I can describe the role of planning and maintaining a balanced budget.
AST 4.2 - Credit Use and Cost : I can identify credit uses and costs.
AST 4.3 - Describe Different Plans : I can describe checking, savings, investing, and retirement planning.
ALT 2 - Types of Structures
Understand the different types of business ownership structures.
AST 2.1 - Identifying Businesses : I can identify types of businesses.
AST 2.2 - Identify Structures : I can differentiate between business structures.
ALT 6 - Marketing Principles
Understand the principles of marketing.
AST 6.1 - Identify Product Mix : I can identify a product mix.
AST 6.2 - Product Life Cycle : I can identify the product life cycle.
AST 6.3 - Identify Target Market : I can identify target market.
AST 6.4 - Identify Functions : I can identify the functions of product packaging.